http://www.tscm.com/CIA_PsyOps_Handbook.html
I have to hand it to the Bushies - it seems they turned the tables and engaged in a fundamentally guerrila war on terror - at first. They followed the advice of the CIA in this instance,at least:
From Psychological Operations In Guerrilla Warfare:
PREFACE
Guerrilla warfare is essentially a political war. Therefore, its area of
operations exceeds the territorial limits of conventional warfare, to penetrate
the political entity itself: the "political animal" that Aristotle defined.
In effect, the human being should be considered the priority objective in a
political war. And conceived as the military target of guerrilla war, the human
being has his most critical point in his mind. Once his mind has been reached,
the "political animal" has been defeated, without necessarily receiving
bullets.
Guerrilla warfare is born and grows in the political environment; in the
constant combat to dominate that area of political mentality that is inherent
to all human beings and which collectively constitutes the "environment" in
which guerrilla warfare moves, and which is where precisely its victory or
failure is defined.
This conception of guerrilla warfare as political war turns Psychological
Operations into the decisive factor of the results. The target, then, is the
minds of the population, all the population: our troops, the enemy troops and
the civilian population.
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